CHUNKA MUI
Futurist & author on how emerging technologies are shaping our future
Chunka Mui is a noted futurist and technologist whose 2021 book, A Brief History of a Perfect Future: Inventing the World We Can Proudly Leave Our Kids by 2050, provides an all-encompassing look at our collective future. Mui explores how we got here and, more importantly, what the world can be. He lays out seven stunning technological advances that will occur by 2050 and shows how to combine them, starting now, to build a future that will let billions thrive, achieving a more prosperous, sustainable, and equitable world.
Remember the first time you heard about apps? We bet it was Chunka’s first book, Unleashing the Killer App: Digital Strategies for Market Dominance, published in 1998. He successfully tipped us off that the Internet, an emerging major shift that we now take for granted, would change the way we live, work, and play. The Wall Street Journal called that book one of the five best books on business and the Internet.
Chunka continues to be a leading authority on how emerging technologies will reshape the future. Rapidly maturing technologies like artificial intelligence, augmented reality, autonomous vehicles, the Internet of Things, cloud computing, genomics, and the advances that address the urgent need to slow climate change are again transforming how we live, work and play. Forward-thinking individuals, organizations and societies can get a jump on preparing for the major shifts ahead.
Drawing upon Killer App and his subsequent books, Billion Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years, The New Killer Apps: How Large Companies Can Out-Innovate Start-Ups, and A Brief History of a Perfect Future, Chunka will help you see emerging trends, challenges and opportunitie. He will also give you a roadmap on how to capitalize on them. You will get the insight to be ahead of the curve and the essential tools to proactively embrace the future.
In addition to being a best-selling author, Chunka advises leading public and private organizations across numerous sectors on navigating the digital future. He is managing director of the Future Histories Group, a consulting group that helps organizations design and stress test their innovation strategies. He was previously cofounder and director of Vanguard, an emerging technology research program serving more than 100 Fortune-500 size companies in the US and Europe. He was also managing partner and chief innovation officer at Diamond Technology and Management Consultants (now part of PWC). He is a prolific contributor to Forbes, Strategy+Business and Harvard Business Review.
Speech topics
Mastering the 4th Industrial Revolution
In this presentation, Chunka describes how the 4th Industrial Revolution, also known as Industry 4.0, powered by robotics, artificial intelligence, the Internet of Things and other advance technologies, is driving disruption in transportation, distribution, financial services, insurance, healthcare and every other sector of culture and commerce. Drawing on his research on thousands of companies and personal experience advising hundreds more, Chunka will offer 5 lessons on how to proactively shape the future on personal, professional, organizational and societal levels. How can we work to build the future that we desire—and avoid the ones that might otherwise emerge? Chunka has delivered this keynote to a large number of senior executives from technology, strategy, human resources, private equity, financial services, healthcare, insurance, energy, logistics, transportation and fleet management.
Read more at LinkedIn.
Embracing the Future
Rapidly maturing technologies like autonomous vehicles, mobile devices, social media, the Internet of Things, cloud computing and artificial intelligence are transforming how we live, work and play.
For example, driverless cars and trucks could reduce tens of millions of injuries and deaths each year, worldwide, while greatly reducing transportation cost and resource utilization. At the same time, millions of jobs and trillions in revenue are being thrown up for grabs. Every worker and company in the automotive, insurance, financial services, transportation, logistics, energy and retail industries (just to name a few), could be affected.
Similarly massive technology-fueled dislocations will occur in entertainment, media, manufacturing, consumer products, healthcare, and every other sector of culture and commerce.
Chunka Mui offers unmatched provocative insight into these trends. He helps audiences understand the implications on personal, professional and organizational levels. He gives them the insight to be ahead of the curve and the essential tools to proactively embrace the future.
Shaping the Digital Transformation of Your Industry
Strategic success or failure over the next five to ten years will depend on how companies come to grips with six technological megatrends: cloud computing, mobile devices, social media, cameras, Internet of Things (IoT), Big Data and artificial intelligence.
Drawing on his work with hundreds of companies across numerous industries and research into thousands more, Chunka Mui will offer key lessons for how every information intensive company can pursue winning innovation strategies and shape the future of their industry.
How Large Companies Can Out-Innovate Start-Ups
Conventional wisdom is that small and agile start-ups will out-innovate big and slow incumbents to capture of the value enabled by rapidly maturing technologies. Chunka Mui’s research shows that this need not happen. Yes, small and agile beats big and slow, but big and agile beats anyone—and
Chunka will show big organizations how to achieve this combination.
In addition to their traditional advantages, like expertise, brand, and relationships, incumbents can better leverage new technology-enabled opportunities. They have proven products to incorporate new capabilities. They own mountains of big data from which to extract knowledge. They have growth platforms that would take start-ups years to replicate. They just have to get out of their own way.
Based on research into thousands of innovation successes and failures, Chunka offers a roadmap for how large companies can better design and stress test their innovation strategies. This roadmap is designed around eight key junctures that his research shows as the most important for successful innovation. The result is a set of eight rules that help incumbents build on their assets and creativity and ensure they unleash killer apps, not killer flops.
Shaping the Future of Connected Health
Drawing on his research into thousands of innovation successes and failures across numerous industries, Chunka Mui will offer key lessons for how healthcare companies can better design and stress test their innovation strategies. He also challenges industry leaders and change agents in attendance to think bigger about how they could harness digital technologies: to go beyond incremental opportunities and aim for disruptive innovation. How might we, for example, not just utilize digital technology to better treat sickness and disability (which is noble and necessary) but also increase our attention to prevention?
Books
A Brief History of a Perfect Future: Inventing the World We Can Proudly Leave Our Kids by 2050
What if, instead of trying to predict the future, we could just pick the one we want - and then invent it? Well, we can. This book describes seven stunning technological advances that will occur by 2050 and shows how to combine them, starting now, to build a future that will let billions thrive.
Driverless Cars: Trillions Are Up For Grabs
Even beyond the world of autos, the driverless car should be a wake-up call about the pace of disruptive technological change that looms for every industry.
Unleashing the Killer App: Digital Strategies for Market Dominance
A progressive guide to transforming your company into a place where killer apps are born.
The New Killer Apps: How Large Companies Can Out-Innovate Start-Ups
The New Killer Apps reverses the conventional wisdom that start-ups are destined to out-innovate big, established businesses.
Billion-Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years
There are thousands of books about successful companies but virtually none about the lessons to be learned from those that crash and burn. Now Paul Carroll and Chunka Mui draw on research into more than 750 flameouts to reveal the seven biggest reasons for business failure.