JOE NATOLI
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UX consultant and speaker — a household name in UX and product design
Author of ten books — most recently the bestselling The User Experience Team of One
For three decades, Joe has advised, trained and empowered the UX, design and product development teams of some of the world’s largest organizations, from Fortune 100 companies to U.S. Government agencies and startups. His online UX training courses have helped over 350,000 students across the world to date.
Joe Natoli is a UX consultant, author and speaker — and a household name in UX and product design. For three decades, he’s advised, trained and empowered the UX, design and product development teams of some of the world’s largest organizations, from Fortune 100 companies to U.S. Government agencies and startups.
He has published ten books — the most recent being the second edition of the bestselling The User Experience Team of One with Leah Buley for Rosenfeld Media — and is a regular keynote speaker and lecturer at industry conferences and corporate events across the globe.
Exclusively represented by BrightSight Speakers, Joe has also taught more than 350,000 students through his online courses and his own UX 365 Academy, at ux365academy.com, in addition to a private coaching practice.
Joe’s approach to improving product UX and design focuses on addressing systemic, personal dynamics issues across individuals, teams and organizations: combating impostor syndrome and increasing self-confidence, improving communication and collaboration, addressing fear and dysfunction driving poor management practices and redesigning inappropriate, counterproductive processes.
His experience has been that when these root causes are improved and solved, the output of the work—and the experience users and customers have with the products that work creates —improves dramatically.
Joe lives in Washington DC with his wife Eli and three kids, and he strives to be the person his dog Rosie thinks he is.
You can find Joe (as well as a voluminous collection of free UX + product design resources) online at givegoodux.com.
Speech topics
Speech topics
THINK FIRST: Successful Innovation & Memorable Customer Experiences For Very Happy Customers
THINK FIRST: Successful Innovation & Memorable Customer Experiences For Very Happy Customers
This talk helps individuals and teams deliver innovative, game-changing, market-disrupting products and services by transforming the way they think about CX/UX, product design, and business strategy.
Too many organizations fall into the trap of designing and developing digital products based on gut instinct, internal assumptions, or the loudest voices in the room which result in wasted time, wasted money, and solutions that fail to meet customer needs — or worse, undermine business goals.
When thinking first about user and customer experience strategy is an afterthought instead of a foundation, organizations lose millions in rework, missed opportunities, and customer churn.
Joe will show corporate leaders and their teams how to shift from reactive decision-making to deliberate, strategy-driven development. He’ll give you a proven, repeatable framework that ensures every feature, every function, and every customer experience is directly tied to bottom-line measurable business success. This session will transform the way your organization approaches design, and innovation.
Books
Books
The User Experience Team of One
Whether you're new to UX or a seasoned practitioner, The User Experience Team of One gives you everything you need to succeed, emphasizing down–to–earth approaches that deliver big impact over time–consuming, needlessly complex techniques.
Think First: My No-Nonsense Approach to Creating Successful Products, Memorable User Experiences + Very Happy Customers
You’ll find proven principles, step-by-step methods and straightforward, jargon-free advice that can be applied to any kind of digital product. Think First proves that while people are indeed messy and complex, designing for them doesn’t have to be.
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