We are not born with a fixed or finite amount of resilience. We can build resilience, like a muscle, every time we pick ourselves up after a setback. Being able to reinvent yourself is a matter of being able to overcome your own self-doubts enough in order to take a new risk. The only sure way to really fail, in business and in life, is to stop trying. You can learn from your mistakes and then say: “I’m going to prove I can get to a better place.” 

Ruth Zukerman is the co-founder of SoulCycle and Flywheel, both wildly successful companies that innovated the studio cycling movement. But for Ruth, a creative artist and soul-searcher, her path to success wasn't always clear, and certainly not easy. Her story is a reminder that the greatest success stories often start in the unlikeliest of places, from the unlikeliest of entrepreneurs. And that sometimes, success comes later in life (Ruth started Flywheel when she was 52!), and reinvention is possible at every stage.

Over the last decade as a co-founder of SoulCycle and FlyWheel, Ruth has come to realize that her passion is greater than simply cycling or fitness. Her mission is to connect people to each other as well as to their own inner strength, and empower them to carry the positive, powerful attitude they have on the bike on into their lives and their careers. Everyone experiences setbacks in their lives and in their careers, but the simple acts of taking care of yourself and your health, showing up every day, putting yourself out there, speaking with authenticity, and the power of connecting with people face-to-face will help you bounce back -- and will set you up for opportunity and success.